How could an event like this impact the community? Who are the stakeholders involved?
An event such as the Binghamton University's “Communiversityfest”, would impact the community in a variety of ways. If handled properly the event would foster good will and feelings of community and civic pride for both the residents and the students. It may also create an environment of shared values and goals. Sometimes there is animosity between the student population and locals. If they are all working toward a common vision then it would be quite possible that through their efforts a form of mutual trust, appreciation and familiarity would evolve.
The community itself would benefit from a public relations standpoint within the geographic region and hopefully the event would generate revenue for not only local business, but for the University as well. The town may be able to attract new businesses to the area and Local revitalization programs may result from the exposure. If so, this could lead to new job creation and snowball into new construction efforts, public services, etc.
At present the town is losing most of the students after graduation to larger urban centres. Should the communiversityfest be even partially successful in stimulating the local economy, then perhaps more of the graduating students would look locally to establishing businesses, gaining employment or other activities.
The stakeholders are the local citizens, the University and the students. All stand to benefit from a successful event that would bring positive attention to the area.
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